Privacy Policy

Last updated: 30 August 2026

This policy explains how Cheshire Private Hire Transport ("we", "us", "our") collects, uses and protects your personal data when you use our website, book a journey, or contact us. We are the data controller for the purposes of UK GDPR and the Data Protection Act 2018.

1. What data we collect

When you make a booking or contact us, we collect:

• Your name, phone number and email address
• Pickup and drop-off postcodes/locations, and any additional notes you provide (e.g. flight numbers, meeting points)
• Booking date, time, vehicle type and passenger numbers
• Payment information, where you pay online (processed by Stripe, see Section 4, we do not store your card details ourselves)
• Communications you send us via WhatsApp, email, phone, or the website's chat assistant

2. Why we use your data

We process your data to:

• Provide, manage and fulfil your booking, including allocating a driver and calculating a fixed price
• Take payment where you choose to pay online, or record that payment is due to your driver on the day
• Contact you about your booking (confirmations, driver details, delays)
• Comply with our licensing obligations to Cheshire West & Chester Council, which require prebooked job records to be retained
• Respond to enquiries and provide customer support
• With your separate consent where applicable, invite you to leave a review of your journey

Our legal bases for this processing are performance of a contract (fulfilling your booking), legal obligation (licensing records), and legitimate interests (customer service and business operation).

3. How long we keep your data

Booking records are retained for as long as required by our private hire operator licensing obligations, and otherwise for no longer than reasonably necessary for the purposes above, after which they are deleted or anonymised.

4. Who we share your data with

We use a small number of trusted third-party services to run our booking system. Each only receives the data it needs to perform its function:

• Stripe: processes card payments. We never see or store your full card details.
• Google (Sheets, Calendar, Gmail): used internally to record and schedule bookings, and to send confirmation/review emails.
• Netlify: hosts our website.
• Postcodes.io: a free UK postcode lookup service used to estimate journey distance and price. Only the postcodes you enter are sent, no personal identifiers.

We do not sell your personal data to any third party. We do not share your data with anyone beyond what's needed to deliver your booking, unless required by law.

5. Your rights

Under UK GDPR, you have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data, subject to our legal retention obligations
• Object to or restrict certain processing
• Request a copy of your data in a portable format

To exercise any of these rights, contact us at info@cheshireprivatehire.com. You also have the right to complain to the Information Commissioner's Office (ICO) at ico.org.uk if you believe your data has been mishandled.

6. Security

We take reasonable technical and organisational measures to protect your data, including using reputable, secure third-party providers (Stripe, Google, Netlify) rather than storing sensitive data ourselves wherever possible.

7. Changes to this policy

We may update this policy from time to time. The "last updated" date above reflects the most recent revision.

8. Contact us

Questions about this policy or your data can be sent to info@cheshireprivatehire.com or 01606 645707.

This policy is intended as a clear, good-faith description of our actual data practices and has been drafted to reflect UK GDPR principles. It is not a substitute for independent legal advice, and we'd recommend a solicitor review it in light of your specific operations before treating it as final.